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Seeing what’s hidden (and what’s possible) with real-time data

How dashboard analytics helped Turtle Mountain catch errors faster, rethink their warehouse, and build a new growth plan.

Seeing what’s hidden (and what’s possible) with real-time data

Turtle Mountain Seed Company had the numbers. What they did not always have was the time to use them.

Between sales, production, inventory, and daily operations, their team was generating valuable information nonstop. But turning that information into something actionable meant pulling reports, building spreadsheets, and stitching together scorecards by hand. The insights were real, but they were often days or weeks behind the decisions they were meant to guide.

Koble Analytics changed the rhythm almost immediately. Mark, Turtle Mountain’s Managing Director, describes the shift in simple terms: “Not only are you getting information instantly… I can be in meetings and I’m clicking around getting instant answers so that I’m leaning on numbers during conversations.”

Fixing margin-drops and inventory errors—fast.

One of the biggest changes for Turtle Mountain has been the ability to spot issues as they happen instead of weeks after the damage is done. Before Koble Analytics, something as small as a mistyped invoice or an inaccurate margin entry could sit unnoticed until month-end. Today, those errors stand out within hours, giving Mark and his team enough time to correct the issue before it affects reporting or decision-making.

He remembers one instance where margins suddenly tanked due to a simple data entry mistake:

“We saw the issue on the dashboard, and so the team reversed it and fixed it. Within two hours of when the mistake happened, the rate was back where I expected it.”

 

That same level of visibility proved even more valuable in their seed drying process. As raw grain moves through cleaning and drying, weight naturally drops, but the shrink factor they has entered in their system wasn’t reflecting what was actually happening on the floor. That mismatch created “ghost inventory,” leaving behind pounds of product on paper that didn’t exist in real life. By tracking those discrepancies in Koble Analytics, Mark caught the pattern early and corrected the factor before it ballooned into a costly year-end surprise.

“This allowed me to catch it when it’s a $500 problem versus at the end of the year when it’s a million-dollar problem.”

Using their data to rethink how work happens

The shift that Mark was seeing wasn’t just about preventing problems. It changed how people across the company thought about their work, opening doors to improvements no one had considered before.

One of the most striking changes happened on the warehouse floor. With easy access to item-level sales patterns, the production and warehouse teams began reorganizing their physical layout based on how products actually move. Mark still remembers what he felt walking in to see the changes they were making.

“My heart could have melted. They were using our actual sales data by item level to determine how they’re going to lay out the warehouse.”

 

Better data accessibility also uncovered a major opportunity. By filtering through different windows of time, Mark identified a sleeper category in poultry feed — one that had quietly become a top-five SKU. That discovery has now shaped their entire 2026 plan.

“We’ve come up with a whole new brand. The backbone of our 2026 plan is going to be driving explosive growth in this sleeper category.”

“I’m just a huge fan. I love it.”

That’s how Mark sums up his opinion on Koble Analytics, with genuine enthusiasm about the momentum they’ve built.

He estimates they’re saving around 20–30 hours per week that used to be spent exporting reports, building spreadsheets, and troubleshooting inconsistencies. His own scorecard prep alone freed up six to ten hours weekly.

That reclaimed time now goes toward initiatives that move the business forward: clearing dead stock, refining pricing strategies, developing new products, and strengthening customer relationships. As Mark puts it, “We can work on more productive things to grow the business versus just chasing the past.”

We’re excited to see where they go next.

 

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